PUSH & FCM

Notify your fans – directly on their lock screen.

Use Clubster’s Firebase Cloud Messaging (FCM) integration to send targeted push notifications to your favourite guests – pay-as-you-go, without extra tools or agencies.

What “Push & Versand” means in Clubster

Clubster lets you send short, powerful push messages directly to users who have marked your venue as a favourite. It’s built on top of Firebase Cloud Messaging (FCM), so delivery is fast and reliable – and you control exactly what is sent and when.

No newsletter tools, no contact export, no Excel lists. You create a push in the Promote tab of the owner dashboard, choose a template, and reach the people who actually care about your nights.

Who receives your push?

  • Guests who have favourited your venue in Clubster
  • Optional: guests following a specific event (when you target a concrete event)
  • Only users with at least one active device token (FCM) are counted

Clubster automatically counts how many favourites your club has and calculates the cost before you send.

Token pricing – pay only for what you send

Push campaigns in Clubster use a simple token model. The app already knows your token balance (same as in the owner dashboard).

  • 2 tokens per favourite user per push
  • The owner dashboard shows: favourites, total cost and your current balance
  • Tokens are only charged if the push is actually sent

Example: 250 users have favourited your venue → a push costs 500 tokens. If you’re low on tokens, you can top up directly from the owner dashboard.

Cooldown & spam protection

To keep notifications valuable (and to avoid spam), Clubster uses a small cooldown:

  • You can send a promo push about every 12 hours per venue
  • The dashboard shows you when the next send is possible
  • If a cooldown is active, the send button is disabled and shows how long is left

This keeps your pushes special – and users don’t mute your notifications after the first night.

Templates that are built for nightlife

In the Promote tab, you can choose from ready-made templates – both for general club pushes and for specific events:

  • Tonight 🎉 – “Tonight at <ClubName> …”
  • Happy Hour 🍹 – with a short detail like “2-for-1”
  • News / Update 🆕 – quick updates with a “More in the app” feel
  • Event Reminder 📅 – for events today or tomorrow
  • Line-up 🎧 – highlight DJs or special guests
  • Low Tickets ⏳ – “Almost sold out” pushes

You can add a short detail (up to around 20 characters), and Clubster generates a clean title and body from it.

Deep links into your club or event

Every push includes a deep link into the app:

  • clubster://club/<clubId> when you target your venue in general
  • clubster://event/<clubId>/<eventId> when you target a specific event

When users tap the notification, they land straight on the relevant page in the app – not on a random list.

How to send your first push

  1. Open the Promote tab in the Club editor (owner dashboard).
  2. Under Push & Versand, refresh your FCM status (optional) to see how many devices are registered.
  3. Choose whether you want to target your club or a specific event.
  4. Select a template and add a short detail if needed (e.g. “2-for-1”, “DJ Nova”, “free entry till 23:00”).
  5. Check the preview and costs (tokens) and tap “Send now”.
  6. Clubster delivers the push to your favourite guests – and opens the correct screen when they tap.
DISCOVER MORE

More ways to boost visibility.

Combine push campaigns with radius boosts and premium presence to shape your club’s visibility in the Clubster feed.

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Club Premium

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Discover Premium

ClubBoost

Radius Boost

Get more visibility in a radius around your venue on exactly the nights you care about.

Learn about ClubBoost

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Clubster for venues

Overview of owner features: events, profile, boosts, premium and more.

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